Partner with Wanderlust Atlas

Real sailor. Real boat. Real transformation.

I've been sailing since 2013, and it started with a yes. Someone asked me to jump aboard a 30-foot steel-hull sailboat and sail from Kingston, Ontario to the Bahamas and back, purely for the adventure. We crossed Lake Ontario to Oswego, worked our way through the locks of the Oswego and Erie Canals to the Hudson at Albany, and motored down past the Catskills and out through New York Harbor. From there we went down the Jersey Shore and up the Delaware, past Maryland and Virginia, then picked up the Intracoastal Waterway in Norfolk and followed it to Fort Lauderdale. We crossed the Gulf Stream, spent a few months in the northern Abacos, and came all the way back the same way. That trip turned sailing from a hobby into a way of life.

I've owned four boats since then, starting with a Grampian 21, then a C&C 30, then a $600 Cutlass that gave me a floating home again. Today I live on a small tropical island in the Mexican Caribbean, aboard my fourth boat, a 1979 Hunter 30 that is finally, completely mine. I paid her off this July. After years of traveling and sailing other people's boats, that still feels a little unreal.

Now comes the work. The Freedom Refit is me rebuilding her one system at a time, slowly, on camera, with the specs and the real process. Rigging and safety first, then windows and hatches, the dinghy and outboard, refrigeration, and solar and power. Every upgrade has to answer one question: what does this make possible? For me, freedom has never meant a vacation. It means being capable enough to fix my own boat and not needing anyone's permission to leave the dock.

I'm taking content creation seriously now: showing up consistently, learning the craft, and getting more comfortable in front of the camera. This refit is part of that journey, and I'd like to make it with a brand that actually belongs aboard.

Isla Mujeres isn't a backdrop. It's where the work happens: on the dock, at anchor, and in water so turquoise it looks edited. It isn't.

If your product belongs on a boat like mine, each system can be a chapter your brand owns, and together they become a series people follow from start to finish rather than scroll past once. You'd get technical education, an honest story, a real sailboat, and Caribbean water in every frame.

And I'll be straight with you. A boat refit on your own schedule can drift for a long time. Having real gear on board, and a partner counting on me to show it working, is the best motivation I could ask for. The boat gets better, and you get to watch your product earn its place aboard.

If that sounds like a fit, my email, website, Instagram, Facebook, LinkedIn and location are all in the contact section below. I'd love to hear what you have in mind.